Archive for May, 2010

Get Better Answers



  Get Better Answers  
     
 

PictureFirst, I believe that we all have or can find our own answers, but:

1. It may take a lifetime for a person to access these answers on his own.
2. If you are like me, you’d rather not wait.

Especially since there are experts out there who can accelerate this discovery process for you. You see, answers are often either hidden, covered up by layers of the past, or inaccessible because you don’t have the language you need to unlock them.

Enter: the Coach.

A Coach is an individual who has been trained in the area of advanced personal or business development. Because of his experience, background, and training, he can help you through the discovery process and point you in the right direction.

Wouldn’t you prefer to bring someone like this into your life to accelerate your development? To help you set more rewarding goals? To help to create a future that pulls you forward? To get you on track and focused in your business or professional life?

Today, it is okay to include many types of experts in your life. Why not a life or business expert?

 

 

 

 
  Chris Pollinger, Mastery Coaching  
         
  PS. Have you seen our individual agent and team program that combines coaching, advanced marketing strategies with hundreds of pieces of personalized print ready marketing collateral,  specialized training, and all the tools you need to get into the top 1% of agents nationwide? Check out  YourRECoach.com for more the details.  
     
  Recommended Reading –  
         
 
 

 

 
 
         
  Copyright 2007-2010 – Mastery-Coaching.com and Chris Pollinger – ALL RIGHTS RESERVED.  
     
 

 



Next Tuesday, 8am-9am Pacific

The Mastery Coaching Mastermind sessions are a roundtable of real estate professionals to discuss ideas and tools for making more money, making it faster and with less out of pocket investment. The groups are limited to 15 participants and we ask you come ready to share at least one fantastic idea and question about the topic we are discussing.

The meetings start right on time and require an RSVP to participate. The access codes for the meeting will be emailed to you once you RSVP.

We do ask that you join the meeting from a quiet place approx 5 minutes before it starts so the software can initialize and get loaded.

RSVP if you haven’t already to RSVP@Mastery-Coaching.com

Inspiration – The Butterfly Effect



  Inspiration – The Butterfly Effect  
     
 

Some things are just too good not to share, just click on the icon – I hope you enjoy!

 

 
  Chris Pollinger, Mastery Coaching  
         
  PS. Have you seen our individual agent and team program that combines coaching, advanced marketing strategies with hundreds of pieces of personalized print ready marketing collateral,  specialized training, and all the tools you need to get into the top 1% of agents nationwide? Check out  YourRECoach.com for more the details.  
     
  Recommended Reading –  
         
 
 

 

 
 
         
  Copyright 2007-2010 – Mastery-Coaching.com and Chris Pollinger – ALL RIGHTS RESERVED.  
     
 

 



Vision vs Goals



  Vision vs Goals  
     
 

pictureA vision is something you see or feel that is possible for you or others, yet it’s “quite a way” from being real.

Martin Luther King, Jr., had a vision. Visions can take years or decades to realize. For Martin Luther King, the vision was so clear and compelling that he was pulled forward to do his part. A goal, on the other hand, is something that you devise. A vision generally comes to you – you don’t invent or create it, because it’s already there. However, you do get better at feeling, and articulating it.

Goals, while still valuable, are generally less powerful than a clear vision. Goals require a number of push structures to keep you on track, focused, and working toward it. A vision requires almost none of that, so it’s less “costly,” demanding and uses up fewer resources.

 

 

 
  Chris Pollinger, Mastery Coaching  
         
  PS. Have you seen our individual agent and team program that combines coaching, advanced marketing strategies with hundreds of pieces of personalized print ready marketing collateral,  specialized training, and all the tools you need to get into the top 1% of agents nationwide? Check out  YourRECoach.com for more the details.  
     
  Recommended Reading –  
         
 
 

 

 
 
         
  Copyright 2007-2010 – Mastery-Coaching.com and Chris Pollinger – ALL RIGHTS RESERVED.  
     
 

 



The Secrets of Internet Buyers



  The Secrets of Internet Buyers  
     
 

Session Description -

linkIf 90% of buyers are starting their search on-line, why aren’t those numbers being translated
to our business?

More often than not, it’s because of the dramatic communication and expectation gap between the internet buyers and the traditionally trained real estate agent.

Chris Pollinger will show you that this group can be tapped, why they think the way they do and how to capture and convert web inquiries to provide an ongoing source of fresh leads for you and your team.

Click on the Training Module button to check out this week’s Mastery Coaching Module.

 

 
  Chris Pollinger, Mastery Coaching  
         
         
  PS. Have you seen our individual agent and team program that combines coaching, advanced marketing strategies with hundreds of pieces of personalized print ready marketing collateral,  specialized training, and all the tools you need to get into the top 1% of agents nationwide? Check out  YourRECoach.com for more the details.  
         
 
Copyright 2007-2010 – Mastery-Coaching.com and Chris Pollinger – ALL RIGHTS RESERVED.
 
         
         
     
     
 

 



Sell Skill



  Sell Skill  
     
 

picture

Sell the skills you have, not your service.  I see so many agents convey the great services they offer; only they fail to recognize most agents offer the same service.  Rather than sell your services, try selling “your skills.”  In an industry where being unique is very difficult, sometimes expensive and seldom achieved, I think selling your skills may be much easier.

Think about it.  What skills do you possess that “benefit” the customer/client?  Is it that your listings sell 25%  faster than the market average, your experience is more than the market average or the education you have achieved earning real estate designations? 

Perhaps it’s something as simple as you provide more information (Internet Marketing Strategy) to the seller than the average agent does.  Whatever your skills are, that’s what you emphasize and quit trying to demonstrate to consumers your “services” are superior.

 

 

 

 
  Chris Pollinger, Mastery Coaching  
         
  PS. Have you seen our individual agent and team program that combines coaching, advanced marketing strategies with hundreds of pieces of personalized print ready marketing collateral,  specialized training, and all the tools you need to get into the top 1% of agents nationwide? Check out  YourRECoach.com for more the details.  
     
  Recommended Reading –  
         
 
 

 

 
 
         
  Copyright 2007-2010 – Mastery-Coaching.com and Chris Pollinger – ALL RIGHTS RESERVED.  
     
 

 



Remembering People’s Names



  Remembering People’s Names  
     
 

pictureDo you struggle with names?  This has personally plagued me for years and is a constant struggle in a people business where we meet new potential clients on a daily basis.  However, I also know that there is no quicker way to impress someone than to remember their name, especially after a long time has gone by.

Here’s a tip from a memory master (and yes, I paid dearly for a seminar that I am boiling down to a 30 second email because I am all about, say it with me, helping you make more money, make it faster, and with less cost).  Here you go with the tip –

Use the SAVE method:

S – Say name 3 times when first talking to them

A – Ask a question about the name

V – Visualize a memory hook.  If their name is Lake, visualize them swimming in a lake

E – End the conversation with their name

You won’t believe how well this little tip works when we put it into play. 

 

 

 
  Chris Pollinger, Mastery Coaching  
         
  PS. Have you seen our individual agent and team program that combines coaching, advanced marketing strategies with hundreds of pieces of personalized print ready marketing collateral,  specialized training, and all the tools you need to get into the top 1% of agents nationwide? Check out  YourRECoach.com for more the details.  
     
  Recommended Reading –  
         
 
 

 

 
 
         
  Copyright 2007-2010 – Mastery-Coaching.com and Chris Pollinger – ALL RIGHTS RESERVED.  
     
 

 



The Power of Leverage



  The Power of Leverage  
     
 

pictureEvery one of us need to learn the power of leverage.  It is essential if we are going to develop a profitable and consistent business that is saleable.   One of the key qualities of a saleable business is one that is system dependant not people dependant.  

We will be demonstrating the two key components in a business relationship, character and competence, in a calculated consistent manner over the course of the relationship.  We need to keep in mind that what we do after what we were expected to do will ultimately determine our success.  People are homeowners far longer than they are buyers or sellers.  Why not provide them value while they are homeowners to create loyalty?

Imagine for a moment, dictating how your business will produce and be able to count on the consistent income being generated by those people who like you, trust you and want to refer you.

Here is the proven program that will provide you a 15-40% yield (15-40 closed transactions per 100 people in the A-C categories).

Step #1 -

Identify all those people that you have a name, phone number and e-mail address for.

Please Remember!

•  The average person knows 120 people.

•  The average person knows 3-5 people who will buy or sell this year.

•  80% of people will find their next agent through personal referral.

Step #2 -

Make a qualifying call to each member of your Partner Program Database to receive permission to ongoing communication and to identify your supporters (call or e-mail me if you need the dialogs) – move those who qualify and who support you to your “Preferred Partner Program.”  Use the following categories:

“A” – People who have referred you in the past – regardless of how weak the referral was.

“B” – People who have the capacity to refer – look for people who either are in a service industry (doctor, attorney, manicurist, salesperson, etc.), belong to multiple social groups (church, scouts, little league, rotary, etc), or have Christmas Card lists of over 150 people.

“C” – People that know you, like you, and trust you

“D” – People that are out of your service area

Step #3 -

Implement a value-added monthly client newsletter for groups A-C. (Call our Marketing Department today!)

Step #4 -

Host a personal event three times a year for everyone.

Step #5 -

Implement a mail-merged irregular, but systematic, electronic communication system for everyone.

Step #6 -

Maintain consistent phone contact every month to you’re a list, quarterly to B list and 2x a year for C and 1x a year for D.

Step #7 -

Get a hand-written personal note in the mail within a few hours of all conversations, meetings, or referrals (add a small gift card for referrals).

Step #8 -

Track your numbers! Continually purge and update your database to increase your yield rate.  If you increase 26% per year you will double your business every 3 years.

 

 

 

 
  Chris Pollinger, Mastery Coaching  
         
  PS. Have you seen our individual agent and team program that combines coaching, advanced marketing strategies with hundreds of pieces of personalized print ready marketing collateral,  specialized training, and all the tools you need to get into the top 1% of agents nationwide? Check out  YourRECoach.com for more the details.  
     
  Recommended Reading –  
         
 
 

 

 
 
         
  Copyright 2007-2010 – Mastery-Coaching.com and Chris Pollinger – ALL RIGHTS RESERVED.  
     
 

 





 

How to Capitalize on the Next 5 Crucial Real Estate Market Shifts

Join us for a Webinar on May 27th

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Space is limited.
Reserve your Webinar seat now at:
https://www2.gotomeeting.com/register/585269179

 

What you do in the next 12-18 months will shape the momentum and profitability of your business for the next 5-7 years.  Whether we like it or not,  the real estate industry is on the cusp of 5 major shifts that will affect every aspect of your business and even determine your survivability during the next upswing.  

We will be discussing not only how to stay ahead of these crucial shifts, but how to profit while those who stand still get crushed by the wave of change that will sweep the nation.   If you catch just one webinar this year, make this the one – your business depends on it!

 

Title:

 

How to Capitalize on the Next 5 Crucial Real Estate Market Shifts

Date:

Thursday, May 27, 2010

Time:

12:00 PM – 1:00 PM PM Pacific Daylight Time

 

After registering you will receive a confirmation email containing information about joining the Webinar.

 
     
  Chris Pollinger, Mastery Coaching  
         
         
  PS. Have you seen our new individual agent and team program that combines coaching, advanced marketing strategies with hundreds of pieces of personalized print ready marketing collateral,  specialized training, and all the tools you need to get into the top 1% of agents nationwide? Check out  YourRECoach.com for more the details.  
         
         
         
         
  Copyright 2007-2010 – Mastery-Coaching.com and Chris Pollinger – ALL RIGHTS RESERVED.  
     
 

 



Inspiration – Rock Solid Leadership



  Inspiration – Rock Solid Leadership  
     
 

Some things are just too good not to share, just click on the icon – I hope you enjoy!

 

 
  Chris Pollinger, Mastery Coaching  
         
  PS. Have you seen our new individual agent and team program that combines coaching, advanced marketing strategies with hundreds of pieces of personalized print ready marketing collateral,  specialized training, and all the tools you need to get into the top 1% of agents nationwide? Check out  YourRECoach.com for more the details.  
     
  Recommended Reading –  
         
 
 

 

 
 
         
  Copyright 2007-2010 – Mastery-Coaching.com and Chris Pollinger – ALL RIGHTS RESERVED.