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	<title>Mastery Coaching &#187; Books</title>
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		<title>“The Curse of Knowledge”</title>
		<link>http://mastery-coaching.com/wordpress/2010/01/16/%e2%80%9cthe-curse-of-knowledge%e2%80%9d/</link>
		<comments>http://mastery-coaching.com/wordpress/2010/01/16/%e2%80%9cthe-curse-of-knowledge%e2%80%9d/#comments</comments>
		<pubDate>Sat, 16 Jan 2010 14:00:26 +0000</pubDate>
		<dc:creator>Chris Pollinger</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business Dynamics]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Books]]></category>
		<category><![CDATA[Curse of Knowledge]]></category>
		<category><![CDATA[Made to Stick]]></category>

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“The Curse of Knowledge” 
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If you haven’t read the book Made To Stick by Chip   Heath and Dan Heath yet you should plan on picking it up today on your way   home.  It is a great primer on how to generate buzz, convey ideas that   last and how to [...]]]></description>
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		<title>Today Matters</title>
		<link>http://mastery-coaching.com/wordpress/2010/01/07/today-matters/</link>
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		<pubDate>Thu, 07 Jan 2010 14:00:15 +0000</pubDate>
		<dc:creator>Chris Pollinger</dc:creator>
				<category><![CDATA[Personal Development]]></category>
		<category><![CDATA[Prospecting]]></category>
		<category><![CDATA[Sales Skills]]></category>
		<category><![CDATA[Books]]></category>
		<category><![CDATA[John Maxwell]]></category>
		<category><![CDATA[Today Matters]]></category>

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Today Matters
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I had the   privilege of being a part of a small audience that got to interact with Dr. John   Maxwell on his book, Today Matters.  
He   is an amazing speaker and an insightful master of the teaching craft.  If you   ever have the opportunity to catch [...]]]></description>
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